UX & WEB

DESIGN

@ MAG Finanças

I was a key member of the pioneering team at Mag Finanças, the innovative financial startup of Aegon Insurance's Brazilian chapter (MAG).

In this role, I collaborated closely with our internal team and liaised with the Federal Bank to spearhead the app development. My responsibilities included conducting in-depth research on app features, performing comprehensive accessibility studies, and crafting diverse graphic pieces. From creating captivating email marketing campaigns to designing attention-grabbing ads for our flagship event, the Expo MAG, I played a vital role in establishing our brand identity and market presence.

Below, you can see two of many studies we did during the design process (some of the content might be in Portuguese).

Casa das Palmeiras

Casa das Palmeiras, created by Nise da Silveira, is a transformative mental health space offering expressive art activities like painting, drawing, and sculpting for individuals facing mental health challenges. Founded in 1956, this Brazilian institution fosters a compassionate environment, promoting healing and reintegration into society through creative expression.

To attract more volunteers and donors, we propose a visual remodeling project. The redesigned website will showcase success stories and the institution's impact, with a user-friendly interface. Social media content will feature vibrant visuals and heartwarming stories, building a supportive community and disseminating knowledge about mental health. Together, we can empower Casa das Palmeiras to continue its essential work and create a more compassionate and inclusive society.

Congressist Area

Chuva, a product created by Galoá, is an innovative platform designed to streamline the organization of academic conferences and events. With Chuva, congressists can easily access event schedules, panel details, and other essential information to make their conference experience more efficient and enjoyable. The platform aims to simplify the process of managing and attending multiple panels, workshops, and presentations, enhancing the overall conference experience for both participants and organizers.

To further improve the user experience and help congressists keep track of the panels they'll attend, we propose a visual project to remodel their calendar feature. The redesigned calendar will have a user-friendly interface, allowing attendees to customize their schedules by selecting the panels of their interest and receiving real-time updates on any changes or additions. Intuitive color-coding and filtering options will make it easier to prioritize and manage different events, ensuring a seamless conference experience. With this visual revamp, Chuva will empower congressists to make the most of their conference journey and foster meaningful academic interactions.

Web Design

Coronita

Web Development, Visual Design, Illustration

A one-page website created to raise awareness regarding the Corona Virus and the COVID 19 disease. It has colorful design and is richly illustrated in order to attract both adults and children.

I worked the entire project, ranging from the first ideas and sketches, to the iconography and the fully responsive final website.

Colarett

Product Design, Web Development, Visual Design

This fully responsive website was my capstone project for the UI/UX Specialization course at the California Institute of the Arts - CALARTS. The objective of the project was to create a specific product, and develop a website showing it's features.

My design is about Colarett, a smartband for dogs.

QDEMA? App Landing

Web Development, Visual Design

When QDEMA?, a music fan-page I helped conduct for nearly 6 years, reached 50k likes, we released an app with exclusive access to our foruns and chat rooms.

Attitude Baptist Church

Attitude Baptist Church is an international, vibrant and inclusive religious community that serves as a spiritual home for many Christians, particularly those of the evangelical faith.

This UX/UI study aims to transform the app's homepage into a dynamic and captivating space that resonates with the younger audience. By employing a visually appealing design and incorporating interactive elements, such as a daily Bible verse feature with sharing options on social media, users will be motivated to return regularly for spiritual inspiration. The study will also explore ways to integrate personalized content, including reflections and messages from church leaders, fostering a sense of connection and support within the virtual community. By infusing the app with elements of creativity, user-friendly navigation, and social interactivity, Attitude Baptist Church can revitalize its digital presence and strengthen the bond with its members, encouraging them to actively participate in their faith journey through the app.